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Earth Hour inspires action to stop wildlife loss WWF March 27, 2019 Share: Share This Page: Share with Facebook Share via Twitter Share via Linkedin Share in email Toronto, March 27, 2019 – Earth Hour, the world’s largest grassroots movement for the environment, is set to once again unite millions of people around the world to show their commitment to the planet. As global wildlife populations decline at an unprecedented rate, coupled with the ever-present challenge of climate change, Earth Hour 2019 will raise awareness and inspire action on conserving nature and biodiversity. About Earth Hour: Earth Hour aims to mobilize individuals, businesses and governments to help to build a healthy, sustainable future – and planet – for all. In the past decade, Earth Hour has inspired millions to support and participate in critical climate and environmental initiatives, helping drive climate policy, awareness and action. Highlights include: The creation of a 3.5 million-hectare marine protected area in Argentina; A 2,700-hectare Earth Hour forest in Uganda; Assistance in passing new legislation for the protection of seas and forests in Russia; A move by French Polynesia to protect 5 million square kilometres of its seas to preserve ocean ecosystems. About wildlife loss: Global wildlife populations have declined by 60 per cent on average in just over 40 years. In Canada, populations of more than one-half of monitored species have already declined by 83 per cent on average since 1970. The causes include habitat loss, pollution, unsustainable harvest, invasive species and climate change. Megan Leslie, president and CEO of WWF-Canada, says: “Earth Hour is an opportunity to unplug and talk to our loved ones about the things that matter most. And the planet, nature and wildlife are at the top of that list. Wild spaces and animals are under enormous threat, and this is a moment to reflect on what we can do to help. At the end of the hour, when the lights come back on, we can power up, too, and bring renewed energy to making changes to our community, our businesses and governments to protect wildlife and restore nature.” Marco Lambertini, director general, WWF International, says: “Nature is vitally important to everyone’s daily lives; it underpins our economic prosperity and development, our health, our well-being, our very survival. But we are pushing the planet to the limit and nature is severely under threat. The time to act is now. Earth Hour 2019 is an unmissable opportunity to create an unstoppable movement for nature similar to when we came together to tackle climate change. We need a New Deal for Nature and People.” Visit www.earthhour.org to know what’s happening in locations around the world and read individuals’ stories about what they are doing for our planet. This is our time to secure a healthy, sustainable and climate-resilient future for all. Links for editors: Earth Hour’s 2019 music video Earth Hour’s Giphy channel Earth Hour 2018 photos Learn more about WWF’s work on climate and biodiversity For further information Rebecca Spring, senior communications specialist, rspring@wwfcanada.org, +1 647-338-6274 WWF International: news@wwfint.org +65 9233 8270 About World Wildlife Fund Canada WWF-Canada creates solutions to the environmental challenges that matter most for Canadians. We work in places that are unique and ecologically important, so that nature, wildlife and people thrive together. Because we are all wildlife. For more information, visit wwfcastg.wwf.ca. About Earth Hour Earth Hour is WWF’s global environmental movement. Born in Sydney in 2007, Earth Hour has grown to become the world’s largest grassroots movement for the environment, inspiring individuals, communities, businesses and organizations in more than 180 countries and territories to take tangible climate action for over a decade. More recently, Earth Hour has focused on raising awareness and inspiring conversations on why nature matters. The movement recognizes the role of individuals in creating solutions to the planet’s most pressing environmental challenges and harnesses the collective power of its millions of supporters to build a sustainable future for all.